Jessica Ciccone is in her 20th year with the New York Jets and second as vice president, content strategy and marketing. In her role, she is responsible for overseeing the business functions and priorities of the Jets content group. She guides content-related revenue and growth efforts for the organization. Her other focus is on strategic initiatives and marketing opportunities to reach and engage consumers via the team's broadcast, digital, social and mobile platforms. In addition, Ciccone manages the team's influencer program. Through this program, she engages influencers to build relationships with the Jets through different experiences and touchpoints.