JESSICA CICCONE is in her 21st year with the New York Jets and third as vice president, content strategy and marketing. In her role, she is responsible for overseeing the business functions and priorities of the Jets content group. She guides content-related revenue and growth efforts for the organization. Her other focus is on strategic initiatives and marketing opportunities to reach and engage consumers via the team's broadcast, digital, social and mobile platforms. In addition, Ciccone manages the team's influencer program. Through this program, she engages influencers to build relationships with the Jets through different experiences and touchpoints.
Previously, Ciccone was senior director, content strategy and marketing for six seasons, after five seasons leading the team's marketing and communications efforts. In this role, she worked on key aspects of the opening of MetLife Stadium. She joined the organization in the business operations department in 2002.
Recently, Ciccone was part a group of Jets executives responsible for expanding the Jets Women's Organization (JWO) to encompass the many women affiliated with the team, including staff members, wives and significant others of coaches, players, and football personnel. Serving as a unique outlet to positively impact the workplace, industry, and community, the JWO worked with Dress for Success (DFS) Northern NJ, an organization that seeks to empower women with training, a network of support, and provision of professional attire in December of 2020, and helped refurbish a local park for future use by replacing signage and assisting in landscaping in April of 2021 as part of the group's recent efforts.
Ciccone has a BA from Georgetown University and an MBA from Fordham University's Gabelli School of Business. A native of New York City, she now resides in New Jersey with her husband and son.