The New Jersey Chapter of the Public Relations Society of America presented the New York Jets with its Award of Excellence for the organization's significant accomplishments and contributions to the profession of public relations at the 21st annual Pyramid Awards held Wednesday night at the Basking Ridge Country Club.
The award honors New Jersey-based organizations that have excelled in consumer engagement, crisis communications and overall public relations. Jared Winley, director, and Nick Filis, coordinator, accepted the award for the Jets' media relations department, which includes senior director Bruce Speight and manager Meghan Gilmore, and for Jessica Ciccone and Laura Clemente in the team's corporate communicatons department.
The Jets have recently received several recognitions, including nominations by Sports Business Journal/Daily for "Best Professional Sports Team" and "Best Sports Facility of the Year," as well as three Sports Emmys from the National Academy of Television Arts & Sciences for their "Hard Knocks" television series.
Throughout the year the Jets also continued to stay committed to several philanthropic causes, such as the Alliance for Lupus Research, the New York City Department of Education, United Way and more, with programs like Hometown Huddle and Tix for Kids, while at the same time developing a new stadium, which incorporates environmentally friendly materials, practices and elements.
The brand is also extremely active in the social media space with more than 850,000 Facebook fans and is the most followed team in the NFL on Twitter with almost 150,000 followers.
"When it comes to generating positive publicity, as well as dealing with potentially negative exposure, no one was more effective last year in New Jersey than the New York Jets," said Rich Lukis, president of PRSA NJ. "The Jets have proven to be one of the most PR-savvy organizations in the state, and we are proud to honor them as this year's Award of Excellence winner."
About PRSA NJ
The New Jersey Chapter of the Public Relations Society of America (www.prsanj.org) was founded in 1960 and represents business and industry, counseling firms, government, associations, hospitals, schools, professional services firms and nonprofit organizations. Its parent organization, PRSA, chartered in 1947, is the world's largest public relations professional organization. Based in New York City, PRSA has nearly 32,000 professional and student members organized into more than 100 chapters nationwide, 19 professional interest sections and numerous affinity groups. The Public Relations Student Society of America (PRSSA) has nearly 300 chapters at colleges and universities throughout the United States.